Who We Are

Phoenix A.M.D. International Inc., a privately held company, is one of North America's leading value added home furnishings protection and service specialists, with an unparalleled reputation for customer service and exceptional in stores sales training and support.

As today's leading innovator of exceptional lifestyle protection programs and services, the family of products currently offered by Phoenix includes the:

Excelsior ALL Stain Protection for: Fabric and Leather upholstery (both featuring DuPont Teflon® protector), Bycast Leather, Vinyl and Microfiber upholstery;
Excelsior Essential Stain Protection for furniture for: Fabric, Leather, Bycast Leather, Vinyl and Microfiber upholstery;
Excelsior Dining and Wood Protection Program
Excelsior Mattress Protectors featuring DuPont Teflon® stain release fabric protector and Ultra-Fresh Anti-microbial; and our newest patent pending mattress protector
Excelsior Guardian Angel Service Plan for: Appliances, Electronics, and Computers
Excelsior Linen Collection including sheets, comforters, and accessories; and the
Excelsior High Efficiency Laundry Detergent and Dishwasher Detergent

Since its' inception in 1991, Phoenix has been providing furniture retailers and their consumers with:

The highest quality home furnishing warranty programs with the greatest perceived consumer value and realistic consumer expectations.
Fully bilingual customer service using the most advanced computer technology.
State of the art training and sales support at the retail level and the highest level of sales and service support in warranty programs for retailers.
Supported by our exceptional vendor partners, such as DuPont Teflon®, Phoenix focuses its attention on marketing and merchandising the Phoenix warranty programs and services and providing in store sales support and training through its extensive network of corporate sales professionals and regional agents across North America.
As one of North America's leading providers of lifestyle protection programs and services, Phoenix A.M.D. International Inc. consistently and passionately innovates the future for their retail partners and sets the trend for all other suppliers and companies to follow.